By: Whitefriar PR
Ranch land evaluation is a real estate niche that is often overlooked. Richard Bradbury, a seasoned real estate broker, has identified this gap and is on a mission to formalize the evaluation process for ranch properties. With a unique background that blends ranching, commercial real estate, and a passion for providing clients with the best value, Bradbury is making waves in an industry that traditionally lacks standardized evaluation systems.
How It All Started
Bradbury’s story begins with a lifetime immersed in ranching. After spending a decade in the field, followed by stints in the mobile response industry and the oil and gas sector, he found his true calling in sales. Armed with a strong ranching background, Bradbury seamlessly transitioned into commercial real estate. It was during this time that he recognized the need for a more professional and standardized approach to selling ranches.
Placing His Customer’s As His Highest Priority
One of the challenges Bradbury faced was a probate situation where a listed ranch changed ownership after the owner passed away. Despite widespread interest, a vast discrepancy in property valuation emerged when another broker priced it significantly lower. “I ran the numbers, did extensive research, and sent the price to the lawyer,” said Bradbury. “He called me back and laughed that I had priced the ranch at 2.4 million. They ended up undervaluing the property at 680k.” Bradbury’s commitment to thorough research and accurate pricing highlighted the undervaluation, showcasing his dedication to providing clients with fair and respectful assessments.
What sets Bradbury apart is his emphasis on water rights. He recognizes that not all ranches are created equal, especially in terms of water availability. By incorporating metrics and support comparable to those found in commercial real estate, Bradbury ensures his clients receive a comprehensive evaluation that reflects the property’s true value.
Photo Credited to: Quincy Warner
Success for Bradbury and His Clients
For Bradbury, success for his clients lies in helping them achieve their goals, whether it be selling a ranch or embarking on a new venture in agriculture. He strives to provide practical, economical options with abundant resources, catering to the evolving needs of investors entering the agricultural sector.
In his own life, Bradbury defines success as avoiding overvaluation. He believes in offering clients the best value possible, considering the significant investment in purchasing ranches. Respecting buyers and their financial commitments is a cornerstone of Bradbury’s professional ethos.
Learn more about Richard Bradbury and his work by visiting his website.
