Marketing

Leadership Insights from Adam Marburger’s New F&I Book

7:49 pm
January 8, 2025

By: Alena Wiese

Adam Marburger, president and CEO of Ascent Dealer Services, is no stranger to innovation in the automotive sector. With his new book The Servant Leading F&I Manager gaining attention on Amazon, Marburger is set to explore fresh economic and leadership principles that influence finance and insurance (F&I) departments.

In addition to his groundbreaking work in F&I, Marburger is the host of Training Camp on CBT News, a platform where he shares actionable insights and strategies to help dealerships thrive. His expertise in leadership and profitability is valued by industry professionals across the nation.

F&I: A Pivotal Role in Dealership Economics

The F&I department is an important aspect of the financial operations of automotive dealerships, influencing overall profitability. However, according to Marburger, many dealerships fail to tap into the full potential of this division due to outdated management styles and a lack of customer-centric practices.

“F&I is one of the important revenue streams for a dealership, but it’s often misunderstood or underutilized,” Marburger explains. “By focusing on servant leadership, managers may foster better team performance, enhance customer experiences, and drive sustainable profitability.”

Through his work, Marburger is setting a new standard for excellence in the industry, helping dealerships maximize their potential in an increasingly competitive market.

A Book Rooted in Leadership and Economics

The Servant Leading F&I Manager introduces a new framework for leadership that emphasizes empathy, accountability, and customer satisfaction. By aligning team goals with broader economic strategies, Marburger demonstrates how dealerships can create a win-win environment for employees, customers, and stakeholders.

“This book isn’t just about improving F&I performance—it’s about transforming the entire dealership culture,” Marburger says. “When managers lead with purpose and integrity, they drive both financial results and lasting relationships.”

Launching at NADA 2025

The book will make its debut at the National Automobile Dealers Association (NADA) Show in New Orleans, where Marburger will present a session of the same name. This marks his third consecutive year speaking at the event, which is widely regarded as the premier conference for automotive professionals.

“The NADA Show is the ideal platform to introduce these concepts,” Marburger shares. “It’s where the industry’s peak minds come together to shape the future, and I’m excited to contribute to that dialogue.”

Leadership Insights from Adam Marburger's New F&I Book

Photo Courtesy: AJ Stotler / Adam Marburger

A Broader Impact on Leadership

While the book focuses on F&I, the principles Marburger outlines have implications far beyond the automotive industry. By fostering collaboration, improving communication, and prioritizing customer value, his framework can be applied to businesses of all types.

“Leadership is about serving others, whether you’re in automotive, finance, or any other industry,” Marburger notes. “When leaders focus on the needs of their teams and customers, they unlock the potential for exponential growth.”

Media, Speaking, and Legacy

In addition to his role at Ascent Dealer Services and his work on Training Camp with CBT News, Marburger is a sought-after speaker. He has recently delivered keynotes at the Principles of Finance University and the Premier Auto Summit in San Juan, Puerto Rico, sharing his innovative strategies for building customer-first F&I systems.

His media presence includes national television programs like Daytime and Bloom, as well as podcasts such as Lifeology with James Miller.

Marburger’s first book, You Are the Problem: A Guide to Getting Out of Your Own Way, gained significant attention in 2023, inspiring readers to overcome personal and professional obstacles. With The Servant Leading F&I Manager, he aims to continue that momentum by equipping leaders with the tools they need to excel.

“My goal is to create a lasting impact,” Marburger says. “If I can inspire leaders to think differently about their roles and responsibilities, then I’ve achieved something meaningful.”

A Vision for Economic Growth

Marburger’s approach combines leadership innovation with economic insight, creating a roadmap for dealerships to thrive in a dynamic marketplace. As he prepares to release his second book, his vision for the future is clear: a world where leaders drive not just financial success but also cultural transformation.